ENGIE Energy Access, one of Africa’s Pay-As-You-Go (PAYGo) and mini-grids solution providers, has promoted ‘Demilade Oresanya to Global Marketing Manager.
Prior to his promotion, Oresanya was Head of Marketing and Communications at ENGIE Energy Access Nigeria, where he oversaw the firm’s marketing, trade marketing, and corporate communications functions. He took over the former position in January 2022.
According to the company’s media consultant, in this new role, Oresanya would be responsible for developing the overarching marketing strategy for ENGIE Energy Access across Africa, as well as working with the country marketing teams to scale and implement this strategy across all nine countries where ENGIE Energy Access is present.
The countries according to the statement are; Benin, Cote D’Ivoire, Kenya, Mozambique, Nigeria, Rwanda, Tanzania, Uganda, and Zambia.
Oresanya joined ENGIE Energy Access from Unilever, where he was Brand Manager for the Savoury Business segment, delivering double-digit growth on both Knorr and Royco.
He started his marketing career as an intern with Insight Publicis, right after returning from the Cannes Lions International Festival of Creativity, as Nigeria’s student representative.
Before his participation in the National Youth Service Scheme (NYSC), he also interned with STB McCann Lagos.
Post NYSC, he joined leading PR agency, Red Media Africa where he was Communication Associate before joining Alcoholic Beverage Giant, Diageo, first as a Retail Sales Executive from where he was promoted to Assistant Brand Manager for the Guinness Trademark.
He also worked at the Total Energies as a Marketing and Communications Specialist where he was responsible for driving marketing initiatives for their multiple business verticals.
Exiting Total Energies, he joined multinational confectionery giant, Perfetti Van Melle, where he was initially Brand Manager responsible for the Mentos & Chupa Chups trademarks (gum & candy) before his last role as Brand Manager for the Candy Category, overseeing Mentos, Alpenliebe & Chupa Chups candies for the business.