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 Digital Marketing Strategy

Digital Marketing is getting associated with your crowd in the perfect spot and at the perfect time. That implies you have to meet them where they are investing energy. When individuals look for what you offer, Google or social media is the right place. Google is the place where individuals look for what to do, where to go, and what to purchase. Your advertisement can show up on Google or social media at the exact instant somebody is searching for items with a tablet or smartphone on their palms. Regardless of whether they are in the work area or at home, they will patronize you from a far distance without seeing you or knowing you. Promotion or ads can transform a small business into a multip business and get you, significant clients.

How do we promote and make our clients ads contents go viral?

We have more than eight blogs with automated social media handles, where we advertise and promote our contents. Each blog has more than 21k daily reach. We also have more than 80 social media handles where we advertise our products and run our promotion campaigns. Each of these handles has an average of 28k followers and a 1.8million weekly reach

To increase social media engagement on any platform.
The three fundamental principles must be considered.
These are the following:
a) Campaigns: Campaigns are also known as creating ads and boosting your content by paying for a social media machine to do the work for you.
b) Using automation: In this case, plugins are used to complete the task.
c) Enguagement and Human Activities Tips for Increasing Your Social Media Engagement Using Human Activities are listed below.

1. Discuss Your Subject (Not Just Your Brand).

When you're in a new situation and meet new people, it's important to strike up a conversation with them. Obviously, creating content and sharing it on social media is a great way to let people know what you're all about. However, if you don't have a following, which many new users don't, joining and creating groups will help you spread your name.

Joining any old group isn't going to help you. Assume you're the owner of a beauty salon. Joining an electrics forum is unlikely to reach the right people, and thus could be a major waste of time. Participating in groups relevant to your industry will increase your chances of reaching your target audience and getting your name out there to potential customers.

Joining Facebook groups like the ones below is critical for businesses in the health and nutrition industries to start a conversation about their brand.

In addition to participating in forums related to your field of expertise, it's a good idea to start your own. One of the smartest ways to spread your brand is to create multiple groups on your social media platforms and invite key influencers and potential customers to participate in the discussion.

Remember: Only promoting your own brand gives off a negative vibe. Groups and forums aren't just for discussing yourself. Customers will perceive you as useful and valuable if you have different group members lead discussion and talk about the latest trends or ongoings in the industry or area that is relevant to the brand. Don't be the haughty brand that only talks about itself. Also, talk about your subject!

2. Participate in Question and Answer sessions.

Giving customers gold nuggets is as simple as providing them with useful information and responding to their questions. Participating in Q&A answer sessions is a great way to provide value to users while also establishing your brand as a helpful one. You will become the go-to seller if you can provide relevant answers to customer questions and spark discussion with potential customers before your competitors.

With customers becoming more impatient and expecting quick responses to their questions, having a dedicated customer response team is ideal for meeting those needs.

Best Practice: Being the first to respond to inquiries helps you stand out from the crowd. If, on the other hand, the content you provide isn't useful and it's obvious to customers that you rushed it out, you're likely to harm your reputation and brand image. Instead, we recommend that you conduct ongoing research into the most frequently asked questions in your area in order to create sample answers that can be easily customized and published in order to provide timely and relevant responses.

When researching the most frequently asked questions in your field, it's best to write in-depth guides or more detailed blog posts to provide customers with answers to their questions. Including these links in your responses demonstrates that you are willing to go above and beyond to assist your customers. People prefer to buy from a brand they can trust, one that they know will deliver and will be there for them if things don't go as planned. You are more likely to attract more buyers and become a force to be reckoned with if you provide a hub of assistance in each of your responses.

3. Make Use of Other People's Content

Make use of other people's content if they can provide better answers to a question. Your customers will notice that you are always available to provide them with what they require, whether it comes from you or not. They will be drawn to your brand and encouraged to follow you if your social media feed can provide them with relevant information, whether it is yours or not.

Customers will be interested in your content if it is diverse (yet relevant) and comes from a variety of sources. It can get a little tedious hearing the same person talk about the same topics day after day. So go ahead and share!

Customer or Follower Posts can be re-posted.

Not only should you share content from other businesses in the industry, but you should also share posts from your followers and customers. Getting your tweet about how much you love Thorntons chocolate shared by Thorntons itself can be an exciting moment for a chocolate lover, especially for well-established brands.

It can lead to them sharing your response to them or even screenshotting the evidence of you favoriting or sharing their content, in addition to making them feel good about themselves for being worthy of being on your business feed.

That means you'll get more exposure. You can increase customer engagement by simply clicking the share buttons on positive posts about your brand or goods and services. Perfect.

Using Influencers to Share Content: If you've built relationships with market influencers like bloggers and social media influencers, it's a great idea to use those relationships to get your content shared.

In exchange for a discount or a freebie, ask well-known people in your field to promote your posts. This is a good way to get your brand in front of potential customers through a trusted, familiar face. Offering something in exchange for the shares ensures that the influencer perceives value from collaborating with you. It's a win-win situation for everyone!

#4: Make Your Clients Feel Involved.

Not only should you share your customers' posts, but you should also respond directly to their content to make them feel more engaged.

Responding to every customer post that doesn't just mention the brand but does so through a specific hashtag is a great way to ensure that each customer feels valued by the company. It's critical to use social media tools to track down every user who is talking about the brand in order to make users feel like they're part of it.

By greeting customers by name, it demonstrates that each response has been carefully crafted by a human, making the business feel friendly rather than impersonal. Rather, it brings the brand closer to the customer in order to foster relationships and loyalty.

It also helps to bring a name or face to the customer by signing off a reply with the name of the employee dealing with the enquiry or post. Customers perceive that they are receiving assistance from a real person, rather than an automated message, which proves to be an effective method of increasing the business's attractiveness.

Creating a Conversation: Creating a conversation with customers to get them talking to you is another great way to get engagement to not only happen but to continue. It can help the brand obtain customer feedback as well as spark discussion among users by asking questions about personal experiences the customer has had with the goods and services.

Give Your Response Feelings: Depending on what you write, customers will form a certain impression of you. It's not uncommon for online conversations to be misunderstood, especially when emoticons aren't used. It's a good idea to use emoticons in return when customers use them in their posts to your brand. You can start a fun conversation that is both visually appealing and interesting for other people to read!

5. Include images in your posts

Images and videos, like emoticons, are great additions to social media posts and marketing content in general. These not only help to make a more appealing post that users will want to read, but they also help those with different browsing styles who might otherwise ignore plain text posts. Including an image, GIF, or short video in your social posts can appeal to a wide range of users while also increasing the posts' accessibility.
6. Use Hashtags (#) in your posts that are relevant.

The use of hashtags is another effective way to make your post more appealing to users. Not only do these help keywords stand out in the post, but they're also useful for tracking conversation about a particular topic and connecting with people who use that hashtag.

Remember to include hashtags in your post if they relate to your target audience or can help you reach them. But don't go overboard with hashtags! Too many hashtags can do more harm than good to your social media feed and brand reputation.
6. Make polls and surveys
The use of polls and surveys is another effective method for creating engaging social media posts. Social media polls and surveys are a quick and easy way to get that much-needed customer feedback.

Best Practice: Schedule your poll or survey to go live when your target audience is most active.
7. Hold giveaways and contests
Offering something in exchange for using a specific hashtag, retweeting or sharing your content, or becoming a follower is a great way to reward and acknowledge engagement.

In general, people are more than willing to associate with a brand if it means they will benefit from it. It could be a freebie, a discount code, or a lower-cost membership; the decision is yours. Organizing a simple contest that encourages users to interact with your brand is an excellent way to attract new customers and raise brand awareness.

Top Tip: When choosing a winner, make your contest as fair as possible. If you must choose, a random selection tool is a great way to ensure that all of your users have an equal chance of winning the prize.

8. Make Regular Posts (and at optimal times)
It's critical to keep your social media channels active in order to demonstrate to your audience that you're up to date and on top of the latest trends. They're curious about what's going on with your brand right now. Make sure you post new content on a regular basis to keep your audience informed.

Frequent posts on a regular basis (once a month won't cut it anymore!) will not only keep your followers interested in you, but will also attract new ones. You might lose followers if you don't post on a regular basis. But why is that?

Social media is a fast-paced environment.

Social media channels move at a breakneck speed. That means that it's unlikely that a user will see your post a week or even a few days after you've published it. Social media sites, particularly Twitter, are constantly flooded with content. As a result, for many campaigns, posting up to three times per day is acceptable to ensure that your users see your content.

Users will see you as a pointless person to follow if they believe you are inactive and never get their hands on your content. If you don't know someone, saying goodbye is relatively simple. Make sure your customers are familiar with you by providing them with relevant, useful content on a regular basis.

One of the best ways to ensure that your target customers see your content is to post at times when they are most likely active. This gives you the best chance of generating engagement.

Remember: Regular posts about your company's latest news, as well as industry news, will help your company establish itself as an industry authority. Posting this type of content on a regular basis will put you ahead of the competition.

Furthermore, when ranking websites, Google takes into account the ‘freshness' score. It will always help to boost your SEO for a better ranking position if your website and social media channels have fresh content.

9. Keep Up With Current Trends and Issues
Sharing and liking the most recent posts about industry trends and issues is a great way to show your support and involvement. Engaging with these posts will help to strengthen your reputation, as long as you are sharing or responding to content that is fair and does not cause offence. You show users, whether they're potential customers or not, that you care about what's going on in the world outside of your business, which builds trust and admiration for your brand.

10. Monitor Engagement with Analytics Tools
Analytics tools are extremely useful for tracking levels of engagement on social media, websites, and other platforms. You gain valuable data insights that are ideal for making the campaign changes that are required for improvement. From tracking the number of views and link or image clicks to determining the best times to post and the most successful social media sites for your company, we've got you covered.

There are a number of excellent tools for determining how engaging your posts are, but we will recommend for you if you contact us.

To give us the contract to promote your brand, services, business, or products.


HOW TO INVEST IN SOCIAL MEDIA MARKETING FOR BUSINESS OR BRAND GROWTH


Do you know that by marketing and promoting your company, books, brand, products, or services, you can reach up to 70% more customers and increase your sales?

Do you realize that there are many people in Nigeria, Africa, and other parts of the world who urgently require your services, book, or product but have no way of contacting you?

Many people with money in their pockets are looking for your service, book, or product and are willing to buy it, but they will take your money elsewhere because you haven't promoted it to them!

Consider how much money you're losing every day because you didn't promote your company or brand!

We're here to help you bridge that gap. Give us the job of marketing and promotion for your company, service, book, or product, and watch your company grow in leaps and bounds.


THE FOLLOWING ARE THE BENEFITS OF THIS PROMOTION: 1. To raise awareness of your company, brand, or product.

2. To promote your company, brand, or product.

3. To grow your business and expand your customer base.

4. To increase your sales and profit margins.

5. To increase the number of repeat customers.

6. To establish a trustworthy brand for your company, product, or service.

7. To help you establish yourself as an expert in your field.

8. And there are a lot more....


WHAT WE WILL DO WITH DIGITAL MARKETING CHANNELS:

*Digital marketing and social media promotions for your company, brand, book, or product on Instagram, Facebook, Twitter, Whatsapp, and other social media platforms. Reach a potential audience of up to ten million people.

*Digital marketing and promotion of your company, brand, book, or product on Nairaland, Africa's most popular website with more than 2.5 million users. This will be accomplished by using Nairaland threads in various areas of Nairaland. Reach a potential audience of up to 5 million people.

*Email marketing and email blast promotions. Reach a potential audience of up to 5 million people.


WHAT WE'LL DO FOR YOU: 1. We'll start threads on Nairaland every day to promote and publicize your business, book, product, or service to millions of people.

2. Our very aggressive team of marketers will update the threads on a daily basis, and you will see the threads at the top of each section of Nairaland where the thread is created.

3. We'll promote your company, book, product, or service to millions of people on Instagram, Facebook, Twitter, and Whatsapp. We will also use email marketing to promote your company.

4. We'll create promotion banners for your company, book, product, or service, and use them to promote it on a variety of social media digital platforms, including Nairaland.


TERMS AND CONDITIONS: 1. Payment in full is required prior to the start of the project. Before we run your promotion campaign, the balance must be paid.

2. Please contact us for a quote if you have any specific or unique requirements.

3. You will be required to sign an agreement with our company, which will include all of the contract's details.

4. If you do not pay the balance within the specified time, your promotion campaign will be terminated immediately.

5. The price may change at any time. Please contact us for the most up-to-date pricing.

6. There are additional terms and conditions that apply.

$5/mo

List your features out for each price level here

Some features might be short

Whereas you may discover that other features take longer to fully describe

You can add as few or as many as you wish

Buy Now

$9/mo

List your features out for each price level here

Some features might be short

Whereas you may discover that other features take longer to fully describe

You can add as few or as many as you wish

Buy Now

$15/mo

List your features out for each price level here

Some features might be short

Whereas you may discover that other features take longer to fully describe

You can add as few or as many as you wish

Buy Now

For any questions regarding our pricing plans above, don't hesitate to contact us! 09077260922

More inforamtion.

Answers to some frequently asked questions.